Portrait of a man with short brown hair and glasses wearing a black shirt indoors.Smiling man with glasses, short dark hair, and beard wearing a black shirt, standing in front of a dark decorative background.
Matt, Co-Founder & Design Lead
Lukasz, Business Development

Get a free consultation

We will set up a meeting in 24 hours.

We'll be in touch
within 24 hours

Thanks for reaching out! We're reviewing your message and will get back to you soon with next steps.
Oops! Something went wrong while submitting the form.
Tell us what you're working on. We'll help you figure out what to focus on first.
What you get
  • Users that convert, not just visit
  • A product that looks like you imagine
  • Confidence in what to build next
  • Design your competitors will notice
  • Faster launch with fewer wrong turns
We've designed DeFi apps managing $7B+ in TVL. We can probably help with yours.
What you get
  • Complex DeFi mechanics turned into intuitive experiences
  • Product that users understand without a tutorial
  • Tested and iterated before development starts
  • Design system that keeps your team shipping fast
  • Full process from research to dev handoff in 6 weeks
Consider us hired. You get a dedicated design team without the overhead or hiring headaches.
What you get
  • Senior designers who learn your product deeply
  • Consistent quality, no re-explaining every project
  • Full specialist team under one roof
  • No chasing, no handholding, no surprises
  • Long-term partners invested in your success
We'll handle design across your entire ecosystem like we're in-house.
What you get
  • Faster time to market for your startups
  • Consistent quality across every brand
  • One design partner instead of multiple agencies
  • Senior team that can lead, not just execute
  • Pricing built for portfolio scale
Let's make it better. Tell us what's not working and we'll rebuild it right.
What you get
  • Clear picture of what's holding your site back
  • A complete redesign, not a patch job
  • Built in Webflow, yours to manage after launch
  • Works perfectly on every device
  • Interactions that make your site feel alive
Tell us about your vision and we'll create everything you need to go live.
What you get
  • Strategic direction, locked in
  • A look that works everywhere
  • Logo and guidelines your team can use
  • Social presence people recognize as yours
  • Ready to launch from day one
Ready to rebrand? Tell us who you are and we'll show you who you could be.
What you get
  • Strategic clarity, from day one
  • Multiple creative directions to choose from
  • A brand identity you believe in
  • Social presence, ready to post
  • Consistent everywhere, without guessing

Thanks for reaching out!
We'll be in touch within 24 hours

Within the next few minutes, you'll receive:

  • Meeting invitation for our discovery call.
  • Custom PDF with our process, approach, and pricing estimation.
Oops! Something went wrong while submitting the form.

Thanks for reaching out!
We'll be in touch within 24 hours

Within the next few minutes, you'll receive:

  • Meeting invitation for our discovery call.
  • Custom PDF with our process, approach, and pricing estimation.
Oops! Something went wrong while submitting the form.

Thanks for reaching out!
We'll be in touch within 24 hours

Within the next few minutes, you'll receive:

  • Meeting invitation for our discovery call.
  • Custom PDF with our process, approach, and pricing estimation.
Oops! Something went wrong while submitting the form.

Thanks for reaching out!
We'll be in touch within 24 hours

Within the next few minutes, you'll receive:

  • Meeting invitation for our discovery call.
  • Custom PDF with our process, approach, and pricing estimation.
Oops! Something went wrong while submitting the form.

Thanks for reaching out!
We'll be in touch within 24 hours

Within the next few minutes, you'll receive:

  • Meeting invitation for our discovery call.
  • Custom PDF with our process, approach, and pricing estimation.
Oops! Something went wrong while submitting the form.

Thanks for reaching out!
We'll be in touch within 24 hours

Within the next few minutes, you'll receive:

  • Meeting invitation for our discovery call.
  • Custom PDF with our process, approach, and pricing estimation.
Oops! Something went wrong while submitting the form.

Thanks for reaching out!
We'll be in touch within 24 hours

Within the next few minutes, you'll receive:

  • Meeting invitation for our discovery call.
  • Custom PDF with our process, approach, and pricing estimation.
Oops! Something went wrong while submitting the form.

Thanks for reaching out!
We'll be in touch within 24 hours

Within the next few minutes, you'll receive:

  • Meeting invitation for our discovery call.
  • Custom PDF with our process, approach, and pricing estimation.
Oops! Something went wrong while submitting the form.
Years of building what matters now

Building tomorrow's ideas today

Ideas,
insights, approaches.

We work with industry innovators building new products in Web3, AI, DeFi and fintech. Designing the unknown is our thing: making new ideas feel familiar and brands that speak for the company.

Problem solvers with aesthetic superpowers. We make your users say "damn, that's good" without knowing why. Strategic minds, artistic souls, and zero tolerance for mediocrity.

What our clients say
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Founders
Founders
Founders
Founders
Founders
Founders
Founders
Founders
Marketers
Marketers
Marketers
Marketers
Marketers
Marketers
Marketers
Marketers
Builders
Builders
Builders
Builders
Builders
Builders
Communities
Communities
Communities
Communities
Communities
Communities
Communities
Communities
Communities
[DO NOT REMOVE]

Properly understood what we were building at Spark from day one. Their deep knowledge of DeFi shows in every design decision.

Working with them feels like having an internal team - always aligned, always moving forward.

Sam MacPherson
Co-founder & CEO
Spark
Founders

Their deep knowledge of web3 was evident
in the innovative rebranding solutions they provided.

The final results exceeded our expectations, and we couldn't be happier with our new brand identity.

Filip Wielanier
Co-founder & CEO
Cookie3
Founders

Properly is more than a design studio, they're your creative partner.

Properly went above and beyond to help us realize our vision for our brand identity and visual language. Their team offers a rare combination of operational excellence, creativity, and technical ability.

Shimon Newman
Founder & CEO
Moto Card
Founders

We've loved working with Mat, Paulina, Bartek, and the rest of the Properly team. 



They understand crypto-specifics better than any design firm around and just "get it". It's been a joy to work with them on all things UI, UX, Branding, and Graphic Assets for 3+ years now.

Emery Andrew
Founder
Kado
Founders

We teamed up with Properly to first developer a bold, Web3 builder-friendly brand, then bring it all life through web and product design.

Their designers are incredibly open-minded and really get the blockchain industry and its unique culture.

Jan Gorzny
Co-founder
Zircuit
Founders

Working with Properly on our branding was great. They got what we were trying to build and created something that actually feels right for Stablewatch.

The clean look really helped us stand out from other analytic tools.

Piotr Saczuk
Founder & CEO
Stablewatch
Founders

It’s extremely pleasant to work with Properly, the team is very knowledgeable, adaptable, and willing to challenge the management with convincing design decisions.


Bilal Hammoud
Founder & CEO
NDAX
Founders

These guys are absolute pros. They took our
2-year-old brand and reimagined it from the ground up, capturing our core values and reflecting exactly where we want to go next. 



Couldn’t be happier with the results.

Geoist
Founding Contributor
IDRISS
Founders

Since our first project together in 2020, I've remained a loyal client of Properly. Their design stands shoulder to shoulder with the best in the industry - but it's their process, reliability, and thoughtful feedback that truly make the difference.

In Web3, where speed and precision matter most, Properly delivers both with style and integrity.

Jakub Nalej
Founder & CEO
NOKS
Founders

Working with Properly on Superfluid branding was a great experience. They delivered a comprehensive brand system that’s both flexible and scalable across different formats and use cases.

The team was really responsive when we had tight deadlines, and they provided assets in multiple formats which gave us a lot of creative freedom for future projects. Smooth communication and solid results.

Francesco George Renzi
CEO & Co-Founder
Superfluid
Founders

Properly has taken the ETHWarsaw brand and turned it into a household name in the Polish community. 



They were extremely patient with us, and together we crafted something that truly captures the heart and soul of ETHWarsaw.

Paulina Jóśków
Co-founder
ETHWarsaw
Founders

We have been working with Properly for over 3 years now on our branding, website and product design. 



They always delivered exceptional results from visual perspective and shown true understanding of Web3 and DeFi.

Matt
Founder
KOI Finance
Founders

It is an absolute pleasure working with the design teams at Properly.

They are very forthcoming, flexible, and extremely professional. The teams take shorthand briefs and are able to exceed expectations consistently.

Philip Mostert
Head of Marketing
Spark
Marketers

The Properly team felt like an extension of our own, collaborating closely as we navigated a major strategy shift and rebrand.

They helped us shape the product story we wanted to tell, and their Web3 knowledge was key in guiding that process, especially as our website became the first place to communicate the new direction. Highly talented, creative, and truly collaborative.

Behice Uzun
Marketing
Mento Labs
Marketers

Design partners who actually understand DeFi infrastructure are hard to find. Properly got it from the start - no hand-holding needed,    even when the project scope expanded.

They built a brand that's credible, serious, and unmistakably crypto-native. Exactly what we needed.

Angus Tookey
Head of Marketing and Communications
Keel
Marketers

It has been a real pleasure working with Paulina, Asia, and the whole Properly team. They have supported us with everything from branding to tactical marketing campaigns and materials, and we’ve also received great help through alignment workshops, ensuring consistent messaging and efficient communication across the company.

Marko Tomas
CMO
Optio Incentives
Marketers

The team provided a solid brand refresh that met our core requirements. The process was straightforward, and they were receptive to feedback throughout the project.

The final deliverables aligned well with our business needs.

Maja Cholewka
Head of Marketing
Redstone
Marketers

It was a great experience working with the Properly team! They are true professionals, highly knowledgeable about design, branding, and the nuances of the Web3 space. 

We appreciated their dedication to achieving 
a great result, and overall, they were great partners in a successful rebrand.

Karina Crooks
ex-Head of Comms
Quantstamp
Marketers

Properly perfectly captured our vision for ARCHIV3. They translated our brief into a striking, memorable brand identity that has incredible impact. 



The result goes beyond just meeting our requirements - it gives ARCHIV3 the distinctive presence we were looking for.

Karolina Maciaszek
Strategy Department
Bank Pekao SA
Marketers

Working with Properly has been a pleasure for us.
It's a team of experts not only in design but also in Web3 – they deeply understand the things they create and make them simple and beautiful for the users. 



This is not our first collaboration and certainly
not the last!

Mateusz Raczyński
Marketing Manager
Cardinal Cryptography
Marketers

We partnered with Properly for many years, and they supported all of our design efforts-from building brands from scratch to evolving existing ones and handling daily needs like social media assets.

They were incredibly responsive, flexible through countless changes, and consistently delivered top-tier creative. If you're looking to build a standout brand, they’re the team.

Dominika Kusak
Head of Marketing
Blanksquare
Marketers

When working on a fast-evolving product, good collaboration between teams is crucial.

The designers at Properly not only deliver elegant and polished designs, but more importantly, they have an excellent understanding of the requirements, think creatively, and proactively come up with ideas that make our work on the application much easier.

Oskar Vu
Lead Front-End Engineer
Spark
Builders

Over four years with Properly, collaboration feels effortless. New team members are immediately productive. Their knowledge transfer is exceptional.

Fast answers, thinking ahead, and challenging requests with better alternatives. Their crypto, DeFi, and fintech expertise combined with strong UX delivers solutions that look great and work well.

Andre Teixeira
Lead Engineer
Stabledash
Builders

Properly designers actually think like developers - they structure their designs for easy implementation and are pragmatic about simplifications when needed.

I can trust their deliverables completely, which means I can focus on code instead of second-guessing design decisions.

Michal Modrzejewski
Front-End Developer
Eterna Exchange
Builders

Properly brought a rare mix of artistry and pragmatism to every project I've seen them working on. As a developer, I'm impressed by how their designs anticipate real-world constraints while still feeling bold, fresh and original.

Their work ethic, communication and ability to stay one step ahead of design trends made them a perfect partner for our product.

Marek Lewandowski
CTO
Noks
Builders

I really enjoyed working with Properly's designs. They struck the right balance between creativity and technical feasibility, and the specs were detailed enough that I could focus on building without second-guessing.

As a fullstack developer, it was a smooth and professional collaboration, which I found to be enjoyable.

Mateusz Pęczkowski
Front-End Developer
Blanksquare
Builders

Paulina at Properly efficiently turned our cap table product ideas into working prototypes, iterating quickly based on feedback.

Her proactive communication, thoughtful clarifying questions, and strong project management skills kept our collaboration on track and moving forward smoothly.

Fredrik Husevåg
Agile Lead & Full Stack Developer
Optio
Builders
cookie

I love the web3 cookie colors and pixelated branding @Cookie3_com 
not all cookies are evil :)

@hippo_bam

Loving the Branding Vibes!
 Cookie3 about to change the game #MarketingFi

@TraderE9

The rebranding signifies a shift toward a comprehensive ecosystem @Cookie3_com

Just caught new website drop and damn—it’s a vibe! Silky smooth scrolls, aesthetics that hit like a crypto bull run, and SEO that’s already mooning...

@SatoshyX
Communities
spark

Been using Spark for a few weeks now and honestly? It just works. No flashy gimmicks, just clean UX and real yield. This one’s different.

@joshBburger

Spark's UI is clean af.

@Jimmyyweb3

Yeah, clean and efficient. 

Spark UX is almost too sleek.

@ler_oyy

Thanks for the drop @sparkdotfi. 
So far best UX for an airdrop + stake in DeFi since 2018.

@lgrig
Communities
blanksquare

Amazing! I guess again a @properlystudio design - for me the best ones!

@CryptoScrutator

Congrats. Being a web art director myself, I always check project website before investing. It's not a perfect indicators but I think it's possible to avoid some scams with this method (horrible website, well-known cheap  templates...). Your site rock!

@Cryptarr

Great job lads at @properlystudio! 💥

@_k0rrup7

looks SO good awesome job guys 🤝

@cryptodinero_
Communities
hydration

Incredible redesign 👍. Looking forward to seeing those brand assets 😎

@saxemberg

Feels like holidays 🏝️

@Just_Luuuu

This is actually legit. I'm honestly impressed, I really like this direction. Great work!

@dotsumo_

UI is much better than the former Great one!

@Igomutheman
Communities
redstone

The kind of animation that hooks you for hours 😏

@ChachalotteF

very clean. congrats team

@eulerfinance

Congratulations for the new amazing style and logo!

@KeithbmBG

I’m literally shaking right now :D

@nephixxxx
Communities
idriss

I love this design! it reminds me of how easy it is to use Irdiss for tipping across multiple chains.

@nico186_

Ooooh I love the new landing page 🔥 dope new yet familiar direction!

@thrax_nft

this is exactly what i was looking for

@Kropelos93

The new branding is great, well done @idriss_xyz and @properlystudio 🔥

@RequestNetwork
Communities
metahero

Looks amazing…really well done ✅

@rROARVENTURES

The logo / looks much more professional (especially in the wider aspect of using metahero, compared to the past logo - game associations. Website extremely satisfactory, more business accessible 
Once again..great job!

@IngridNovotny

New logo and new website.... the work will speak for itself. A real project of real use!

@EmtilTec

Best website i’ve seen in a long time, no other like it 👏 🔥

@Supersonix61
Communities
mangrove

Soooo nice 🤩 great job @gabari___ and  @properlystudio ! 😁👏

@Lennart_up

Simple but powerful logo💪 Thanks for all details, worth to let more know about Mangrove!

@Yeah94249249

It looks fantastic! 👀

@CanessoA

Excellent as always🔥😊 Keep delivering team

@Paul_Moons_
Communities
koi

Great job on the $KOI rebranding! Very web3, clean and professional looking 💚

@othedev

I love the look and feel. Looks great on my mobile phone too.

@BjarneCrypto

Love the new look, much nicer

@blazacmusic

Been using Mute for a long time. Love the rebranding 🔥

@oranj0x
Communities
[DO NOT REMOVE2]
Stack of five smooth, oval-shaped silver metallic discs arranged in a stepped pattern against a light gray background.
Always busy, never refuse to help

Let's build something together

Already know what you need?