What Is Properly?

Properly is a design studio based in Warsaw, but with a global reach. We specialize in delivering top-tier brand and product design services, particularly for blockchain and fintech companies. Combining industry expertise with a commitment to quality, we focus on creating memorable user experiences that resonate worldwide. Our boutique approach ensures that every project receives the attention it deserves, transforming ideas into impactful designs that transcend borders.

How Did It Begin?

It all began with a shared passion – a spark that ignited between us when we discovered we saw the world through similar lenses. While one of us crafted brands and the other shaped products, we discovered something more valuable than just professional synergy. We found kindred spirits in each other's approach to life – from traversing the globe and capturing moments through photography to our shared love for fashion and design. What started as collaboration naturally evolved into friendship, setting the foundation for something bigger than ourselves.

Our story isn't about ambitious business plans or scaling strategies. It's about two friends who decided to turn our shared vision into reality. Starting from a tiny, unheated room in Żoliborz during the pandemic, we built Properly from the ground up. The space might have been bare, with its peeling walls and cold floors, but it was filled with our dreams and determination. We didn't need luxury – we needed a place where our ideas could come alive, where our partnership could grow into something meaningful.

Where Are We Now?

What started in an unheated room in Żoliborz has blossomed into something truly special. From two freelancers with shared passions, we've grown into a team of 16 creative souls scattered across the globe. Our crew is a collection of distinct personalities united by the same values that brought us together at the start – design, photography, travel, and emerging tech. And yes, we've upgraded from our humble beginnings – our new office now has heating and air conditioning, though we still carry that same spirit of determination that sparked this journey.

Our Manifesto

Carefully chosen, deeply cared for

We pick our projects with the same thoughtfulness as choosing a friend. Each project is a commitment, a promise to create something meaningful. We're not in the business of mass-producing designs – we're here to craft experiences that resonate, that leave a lasting impression.

Global souls, local hearts

We're proud "Nomad Addicts," a team of wanderers who've collected stories from every corner of the globe. These experiences aren't just memories; they're the unique perspectives we bring to every project, infusing our work with a richness that can only come from seeing the world through different eyes.

Speaking your language

Whether you're a startup finding your feet or a scale-up reaching for the stars, we understand your journey. For newcomers, we offer agile thinking and smart solutions. For growing businesses, we maintain consistency while pushing boundaries.

Rly talk, rly results

In an industry often clouded by jargon and empty promises, we stand for authenticity. When we commit to a project, we're all in – as partners, not just service providers.

Stories that stick

We believe in the power of narrative. The best brands don't just sell; they tell stories that resonate. We're here to help you find your voice and amplify it in ways that turn heads and touch hearts.

Bold by design

Our designs are meant to be noticed, to spark conversations. We create with clarity and courage, knowing that great design isn't just seen – it's felt.

Innovation with purpose

We embrace the unknown, looking at challenges from every angle to find unexpected solutions. Our innovation isn't about being different – it's about being better.

Building tomorrow

At Properly Studio, we're not just designing – we're reimagining. With every project, we're helping build a better digital world, one that's more human, more meaningful, more proper.

What’s Next?

While we've built an incredible team capable of moving mountains, we remain open to new faces who share our values. We'll continue to focus on quality over quantity, partnering with leaders and aspiring leaders in fintech and blockchain who truly understand the impact of design. Our approach stays selective – choosing partnerships where both sides push each other to excel, all while having fun doing what we love.

Feel like we might click? Let's craft what matters together. Properly.